Yiya Sun is the Founder and Director of Optimise AI, a Sydney-based consulting firm specialising in AI strategy, use case development, and tool selection. With an MBA and certification in AI Business Strategy from UC Berkeley, she combines strategic insight with hands-on expertise to help professionals and organisations work smarter and adapt to change. Recognised as a Finalist in the 2025 Australian AI Awards, Yiya empowers individuals to use AI confidently and effectively, bridging the gap between emerging technology and real-world business needs.

LinkedIn: @yiya-sun-optimise-ai-consulting