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Develop and Implement Marketing Strategies

$70 Limited inc GST
Develop and Implement Marketing Strategies

These days it is virtually impossible to avoid marketing. Turn on the radio or television, open your letterbox, access the internet, read the newspaper, or simply go to the shops or walk down the

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Self paced
Approximately 60 hours
180 maximum days to complete
2017-12-18 2017-12-18
Venue TBA
$70 Limited inc GST
These days it is virtually impossible to avoid marketing. Turn on the radio or television, open your letterbox, access the internet, read the newspaper, or simply go to the shops or walk down the street; no matter where you go or what you do, companies are doing everything they can to capture your attention and convince you to act now, ‘sign-up’ or ‘buy now’.


Images, slogans, catchy turns, signs and special offers are just some of the effective techniques used to win you over.


Whether you like it or not, marketing is an essential part of business. It doesn’t matter how good your products and services are, if customers don’t know you exist, or are not convinced that they should choose you over your competitors, you might as well close your doors now.


COURSE CONTENT

  • Section 1: Collect and analyse information on the internal business environment.
  • Section 2: Collect and analyse information on the external business environment.
  • Section 3: Develop marketing strategies.
  • Section 4: Prepare a marketing plan.
  • Section 5: Implement and monitor marketing activities.
  • Section 6: Conduct ongoing evaluation.

TERMS AND CONDITIONS

  • Course material will be accessible only for 6 months from payment date. Extensions will be granted only in the case where WEA Sydney’s website is not accessible due to maintenance or other technical issues.
  • Once your enrolment has been processed you will be issued with a password within 48 hours sent to the email you provided. This will provide 24 hour access to on-line course material, test and other resources. This will be sent to the email address you have provided.
  • No qualifications or special knowledge of a subject is required unless specified.
  • A certificate is issued automatically once the course test is completed with a 90% success rate.

REFUND POLICY

  • Once you log into the course, no refunds will be issued.
  • Refunds/Deferral (into a different course) are processed only within 29 days after the issue of the log-in and only in cases when the log-in was NEVER used.

Please note WEA Sydney’s e-Learning Program operates under a different Refund Policy than the in-house WEA Program.